{"id":7460,"date":"2022-12-06T15:39:46","date_gmt":"2022-12-06T14:39:46","guid":{"rendered":"https:\/\/talangeo.com\/?p=7460"},"modified":"2023-02-10T12:45:49","modified_gmt":"2023-02-10T11:45:49","slug":"creating-a-compelling-employer-brand-5-basic-eb-actions-for-startups","status":"publish","type":"post","link":"https:\/\/talangeo.com\/?p=7460","title":{"rendered":"Creating a compelling employer brand \u2013 5 basic Employer Branding actions for startups."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7460\" class=\"elementor elementor-7460\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1e1c89 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"a1e1c89\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f6f99e exad-glass-effect-no exad-sticky-section-no\" data-id=\"4f6f99e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f5d5dd0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"f5d5dd0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 22-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">How to create a compelling employer brand in a startup. 5 basic employer branding actions <\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33157cb elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"33157cb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b37d07 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4b37d07\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e978c79 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"e978c79\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 22-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"433\" src=\"https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover-768x433.png\" class=\"elementor-animation-float attachment-medium_large size-medium_large wp-image-7453\" alt=\"Rekrytera i Polen\" srcset=\"https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover-768x433.png 768w, https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover-300x169.png 300w, https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover-1024x577.png 1024w, https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover-1536x865.png 1536w, https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/Teal-Gold-Dust-Motivational-Quote-Facebook-Cover.png 1640w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9cb9c5f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"9cb9c5f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-313f44e exad-glass-effect-no exad-sticky-section-no\" data-id=\"313f44e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87a996b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"87a996b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 22-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">A compelling employer brand will<a href=\"https:\/\/www.glassdoor.com\/employers\/blog\/the-roi-of-employer-branding\/\" target=\"_blank\" rel=\"noopener\"> help you to attract more qualified candidates<\/a> when you need them. Today we present 5 basic EB actions, that will help you to achieve that.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b85bb73 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"b85bb73\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3e65b47 exad-glass-effect-no exad-sticky-section-no\" data-id=\"3e65b47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"exad-link-anything-wrapper elementor-element elementor-element-23a7d17 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-fun-facts-box-v1\" data-exad-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/www.glassdoor.com\\\/employers\\\/blog\\\/the-roi-of-employer-branding\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" data-id=\"23a7d17\" data-element_type=\"widget\" data-widget_type=\"creote-fun-facts-box-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n<section class=\"section__counter one_column\">\r\n   <div class=\"grid_show_case grid_layout clearfix\">\r\n                  <div class=\"grid_box _card\">\r\n         <div class=\"counter-block style_one count-box\"   data-aos=\"fade-up\" data-aos-delay=\"0\"  data-aos-offset=\"0\" >\r\n            <div class=\"icon_box   icon_yes \">\r\n                                             <div class=\"icon\">\r\n                  <span class=\"icon-play\"><\/span>\r\n               <\/div>\r\n                              <div class=\"coun_ter\">\r\n                  <span class=\"count-text\" data-speed=\"1500\" data-stop=\"86\">0<\/span>\r\n                  <small>%<\/small>\r\n               <\/div>\r\n            <\/div>\r\n            <div class=\"content_box\">\r\n               <h6>Of employees and job seekers <\/h6>\r\n               <p>research companies to decide where to apply for a job<\/p>\r\n            <\/div>\r\n         <\/div>\r\n      <\/div>\r\n               <\/div>\r\n<\/section>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60aa524 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"60aa524\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Yet, it\u2019s a complex process that includes anything from ensuring a positive candidate experience to promoting your culture on social media. It\u2019s a continuous and collective effort that requires engagement from many coworkers.<\/span><\/p><p><span style=\"font-weight: 400;\">A strong employer brand will have a whole range of positive impact on your organization but let\u2019s focus on the recruitment area here.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c0d3272 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"c0d3272\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09b6d30 exad-glass-effect-no exad-sticky-section-no\" data-id=\"09b6d30\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ffeb4b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-title-v1\" data-id=\"3ffeb4b\" data-element_type=\"widget\" data-widget_type=\"creote-title-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"title_all_box style_one  dark_color\" >\r\n         <div class=\"title_sections center\">\r\n                    <div class=\"title\">  Here comes a list of 5 basic EB actions you should consider before you even start recruiting <\/div>\r\n               <\/div>\r\n               \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a0e0c60 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"a0e0c60\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a573bfb exad-glass-effect-no exad-sticky-section-no\" data-id=\"a573bfb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e52364 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-iconbox-v1\" data-id=\"8e52364\" data-element_type=\"widget\" data-widget_type=\"creote-iconbox-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"icon_box_all  style_two\" >\r\n      <div class=\"icon_content \">\r\n            <div class=\"icon\">\r\n         <span class=\"icon-play\"><\/span>\r\n      <\/div>\r\n            <div class=\"txt_content\">\r\n                  <h3>\r\n            <a href=\"#\"  target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n            Find your EVP            <\/a>\r\n         <\/h3>\r\n                           <p>\r\n             Employee value proposition is what your organization stands for. It is the representation of your company values, mission, vision, and culture. \nIt is like showing the inside of your house to attract those people who will feel good inside\n         <\/p>\r\n               <\/div>\r\n   <\/div>\r\n   \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-925ba7e elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"925ba7e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c35496 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5c35496\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3cc8a77 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-iconbox-v1\" data-id=\"3cc8a77\" data-element_type=\"widget\" data-widget_type=\"creote-iconbox-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"icon_box_all  style_two\" >\r\n      <div class=\"icon_content \">\r\n            <div class=\"icon\">\r\n         <span class=\"icon-play\"><\/span>\r\n      <\/div>\r\n            <div class=\"txt_content\">\r\n                  <h3>\r\n            <a href=\"#\"  target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n            Communicate             <\/a>\r\n         <\/h3>\r\n                           <p>\r\n            Once you have established what you want to present to your future employees, start communicating this through different channels like Social Media, your company\u2019s career page, company profiles, your coworkers Linkedin profiles etc. Show your future candidates why they want to join your organization, before you need them\n         <\/p>\r\n               <\/div>\r\n   <\/div>\r\n   \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f055f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"3f055f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a7b2802 exad-glass-effect-no exad-sticky-section-no\" data-id=\"a7b2802\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f516057 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-iconbox-v1\" data-id=\"f516057\" data-element_type=\"widget\" data-widget_type=\"creote-iconbox-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"icon_box_all  style_two\" >\r\n      <div class=\"icon_content \">\r\n            <div class=\"icon\">\r\n         <span class=\"icon-play\"><\/span>\r\n      <\/div>\r\n            <div class=\"txt_content\">\r\n                  <h3>\r\n            <a href=\"#\"  target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n            Engage your employees             <\/a>\r\n         <\/h3>\r\n                           <p>\r\n            Start inside and work together. Your existing employees need to believe in your employer brand strategy, to convince prospective candidates. Having coworkers actively promote your brand and company as a positive place to work can be more powerful than many other methods. Engaging employees in your EB campaigns is crucial because employees have a big power to increase trust in the workplace and attract job seekers.\n         <\/p>\r\n               <\/div>\r\n   <\/div>\r\n   \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2287289 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"2287289\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1976b46 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1976b46\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a95ea90 elementor-view-default exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-icon\" data-id=\"a95ea90\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-edit\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b00dec elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"4b00dec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-15e495e exad-glass-effect-no exad-sticky-section-no\" data-id=\"15e495e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a998f97 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a998f97\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Type of content valued by candidates:\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Company\/office life,\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Why I applied and why I stayed\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Coworkers presentation\u2026<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-670ff9c elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"670ff9c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d42bb4 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0d42bb4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34ed589 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-iconbox-v1\" data-id=\"34ed589\" data-element_type=\"widget\" data-widget_type=\"creote-iconbox-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"icon_box_all  style_two\" >\r\n      <div class=\"icon_content \">\r\n            <div class=\"icon\">\r\n         <span class=\"icon-play\"><\/span>\r\n      <\/div>\r\n            <div class=\"txt_content\">\r\n                  <h3>\r\n            <a href=\"#\"  target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n            Use the full potential of your career page            <\/a>\r\n         <\/h3>\r\n                           <p>\r\n            Your company\u2019s career site is not only for listing job openings.\nA career site is often your first point of contact with your candidates and it can be a powerful employer branding tool to communicate with candidates even if you are not actively hiring.\nIt should have a singular focus to tell job seekers who you are, your values, why your employees like working there - give job seekers the content and stories they need to make a decision to apply.\nA well designed career site gives your organization many benefits, here a some of them\n\n         <\/p>\r\n               <\/div>\r\n   <\/div>\r\n   \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3883342 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"3883342\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-efaabbb exad-glass-effect-no exad-sticky-section-no\" data-id=\"efaabbb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce624b8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-list-items-v1\" data-id=\"ce624b8\" data-element_type=\"widget\" data-widget_type=\"creote-list-items-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n           <div class=\"list_item_box style_one\">\r\n   <ul>\r\n            <li><a href=\"\"> You can decide what story you tell to the job seekers<\/a>  <\/li>\r\n            <li><a href=\"\"> It improves you recruitment metrics as it can reduce cost per hire and time to hire <\/a>  <\/li>\r\n            <li><a href=\"\"> You can track the visitors<\/a>  <\/li>\r\n         <\/ul>\r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-91c1751 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"91c1751\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d689ca9 exad-glass-effect-no exad-sticky-section-no\" data-id=\"d689ca9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f09389e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-iconbox-v1\" data-id=\"f09389e\" data-element_type=\"widget\" data-widget_type=\"creote-iconbox-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"icon_box_all  style_two\" >\r\n      <div class=\"icon_content \">\r\n            <div class=\"icon\">\r\n         <span class=\"icon-play\"><\/span>\r\n      <\/div>\r\n            <div class=\"txt_content\">\r\n                  <h3>\r\n            <a href=\"#\"  target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n            Ensure positive candidate experience.            <\/a>\r\n         <\/h3>\r\n                           <p>\r\n             Let\u2019s include this topic here although it could be seen as a separate area. Employer branding doesn't stop  once a candidate applies. It is a never ending process, if you want to see results.\nThe recruitment process is a time while you and your candidates get to know each other and after talking to several candidates you as the employer will choose one while many others will be rejected.\n         <\/p>\r\n               <\/div>\r\n   <\/div>\r\n   \r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-220e201 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"220e201\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e1ba023 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e1ba023\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"exad-link-anything-wrapper elementor-element elementor-element-743a638 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-quotes-v1\" data-exad-element-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/www.linkedin.com\\\/pulse\\\/top-100-hiring-statistics-2022-rinku-thakkar\\\/&quot;,&quot;is_external&quot;:&quot;on&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" data-id=\"743a638\" data-element_type=\"widget\" data-widget_type=\"creote-quotes-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n<div class=\"quotes_box style_one\" >\r\n      <div class=\"icon\">\r\n      <img decoding=\"async\" src=\"https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/logo1.png\" class=\"svg_image\" alt=\"icon png\" \/>\r\n   <\/div>\r\n      <div class=\"content\">\r\n            <h6>80 percent of candidates who experience an unsatisfactory recruitment process revealed that they openly tell people about their experience, and a third of these candidates will do so proactively. \n<\/h6>\r\n               <\/div>\r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86a88ee elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"86a88ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-308697f exad-glass-effect-no exad-sticky-section-no\" data-id=\"308697f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38affd2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"38affd2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.linkedin.com\/pulse\/top-100-hiring-statistics-2022-rinku-thakkar\/\" target=\"_blank\" rel=\"noopener\">The goal is to make ambassadors of all candidates, not only the hired one.<\/a> By giving valuable feedback, staying in touch, establishing a relation during the process you can ensure that even rejected candidates will have good associations with your company and they will share this opinion and create and increase your potential talent pool.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4a8fd90c elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"4a8fd90c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23309b4e exad-glass-effect-no exad-sticky-section-no\" data-id=\"23309b4e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bd15039 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-creote-about-company-v1\" data-id=\"2bd15039\" data-element_type=\"widget\" data-widget_type=\"creote-about-company-v1.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"footer_widgets about_company dark_color\" >\r\n   <div class=\"about_company_inner\">\r\n            <div class=\"logo\">\r\n         <a href=\"#\"   target=&quot;_blank&quot;  rel=&quot;nofollow&quot;>\r\n         <img decoding=\"async\" src=\"https:\/\/talangeo.com\/wp-content\/uploads\/2021\/11\/logo-talangeo.png\" alt=\"logo\" \/>\r\n         <\/a>\r\n      <\/div>\r\n            <div class=\"content_in_r\">\r\n                  <p> Fifteen years of experience in various areas related to working with clients in the highest standards of customer service, recruitment areas like employer branding, creating strategies facilitating the process, augmenting and building new teams.<\/p>\r\n                  <div class=\"consulting\">\r\n                        <div class=\"image\">\r\n               <img decoding=\"async\" src=\"https:\/\/talangeo.com\/wp-content\/uploads\/2022\/12\/DSC_00712-scaled.jpg\" alt=\"need help\" \/>\r\n            <\/div>\r\n                        <div class=\"help_con\">\r\n                              <h6>Magdalena Klimczyk<\/h6>\r\n                                             <h2> \r\n                  <a href=\"https:\/\/calendly.com\/magdalena-talangeo\/\" target=\"_blank\" rel=\"noopener\">\r\n                  Contact us                  <\/a>\r\n               <\/h2>\r\n                           <\/div>\r\n         <\/div>\r\n      <\/div>\r\n   <\/div>\r\n<\/div>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to create a compelling employer brand in a startup &#8211; 5 basic EB actions for startups. A guide through basic employer branding actions <\/p>\n","protected":false},"author":2,"featured_media":7453,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148],"tags":[182],"_links":{"self":[{"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/posts\/7460"}],"collection":[{"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/talangeo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7460"}],"version-history":[{"count":44,"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/posts\/7460\/revisions"}],"predecessor-version":[{"id":8142,"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/posts\/7460\/revisions\/8142"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/talangeo.com\/index.php?rest_route=\/wp\/v2\/media\/7453"}],"wp:attachment":[{"href":"https:\/\/talangeo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/talangeo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/talangeo.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}